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Moon Joins A+E As N Asia Content Lead

A+E continues to build up its North Asia team, hiring Sun Young Moon to spearhead content and development.

Moon will be based in Seoul covering Korea and Japan, reporting to North Asia GM, Saugato Banerjee.

Moon had been working with Fox in various roles since 2005.

A+E is rolling out localized versions of History and Lifetime in Korea this year, as part of a major market push.

In January, the broadcaster named a Korea head, Youngson Soh, a new role for the company.

In a separate announcement, A+E has also promoted Laura Fleury to lead its programming teams outside the US.

Press releases from A+E Networks below:


A+E Networks® Appoints Sun Young Moon As Head Of Content And Development, North Asia

NEW YORK (February 6, 2017) – A+E Networks® has appointed Sun Young Moon as Head of Content and Development, North Asia, it was announced today by Edward Sabin, Executive Managing Director, International, A+E Networks.

In her new role, Ms. Moon will be responsible for all content planning and initiatives across Japan and Korea for A+E Networks in support of the company’s continued growth across the territories, including spearheading significant expansion in local original content and overseeing program acquisitions and scheduling. She will work closely with the local GM’s and the content teams in both countries to deliver on A+E Networks’ ambitious goals in the region.  

Based in Seoul, Ms. Moon will report to Saugato Banerjee, General Manager - North Asia. 

“Sun is an accomplished programming executive whose specialized skill set is perfectly suited to achieving our goal of delivering a compelling content mix to ensure the growth of A+E Networks’ footprint in the region,” said Banerjee. 

“I am excited to be joining A+E Networks at a time of great expansion for the A+E brand and look forward to generating many local productions that deliver the A+E pedigree with captivating entertainment for audiences across all platforms,” said Moon.

Ms. Moon joins A+E Networks from FOX International Channels (FIC) where she served as VP of Programming and the Channel Head of National Geographic Channels Asia, Star World Asia and Channel [V] Asia. She first joined FIC as part of the National Geographic Channel (NGC) team in FIC Korea and later relocated to the Middle East to head up NGC Abu Dhabi where she launched Nat Geo Abu Dhabi in collaboration with Abu Dhabi Media Company. Ms. Moon then moved to FIC Hong Kong to head the National Geographic Channels Asia team.

Source: A+E Networks


A+E Networks® Appoints Laura Fleury As SVP, Head Of Programming, International

NEW YORK (February 6, 2017) – A+E Networks® has appointed Laura Fleury as SVP, Head of Programming, International, it was announced today by Patrick Vien, Executive Managing Director, International, to whom she will report. 

In her new post, Fleury will be responsible for setting A+E Networks’ international programming vision to drive performance and growth across the company’s portfolio outside the U.S. which includes HISTORY, H2, Lifetime, A&E Network, FYI, Blaze and Crime + Investigation. She will oversee the global programming teams on development of original content, co-productions, scheduling and acquisition strategies with the objective to increase cultural relevance around A+E’s brands worldwide. In addition, she will have oversight of content sourced from A+E’s U.S. networks and will collaborate on international investments in scripted, movies, co-productions and original productions, as well as, help organize new programming strategies for new channel launches. Fleury will oversee a New York-based programming team and work closely with the programming leads for all A+E brands internationally. She will continue to serve as a senior advisor to A+E networks for crime programming. 

Vien said, “Laura is a veteran TV executive whose track record for delivering ratings hits and long-running, culturally-relevant franchises will be a major asset to the international team.  With an eye toward making our brands more meaningful both locally and globally, her diverse acumen will be crucial for driving tailored programming strategies, market by market, and as we deepen our commitment to local production. 

Fleury said, “I’m thrilled to expand my experience into such an important part of our business, and one that is under such strong leadership.  I’m a storyteller by nature and by trade, and to be able to collaborate with talented storytellers around the world as we grow the A+E brands is a dream come true.”

Fleury has been with A+E Networks for over 20 years, and was previously appointed Senior Vice President, Programming & Development of LMN in 2015, having served in the role as Head of Programming & Development since 2013. In this position, she created and executed a plan for introducing original programming to LMN, overseeing all development and programming, and serving as executive producer on all series and specials, including “Escaping Polygamy,” “I Love You… But I Lied,” “My Crazy Ex” and “The Secret Tapes of the O.J Simpson Case,” among others. She also developed and launched LMN’s first fully-original scripted movie, “House of Darkness,” which garnered the highest ratings for LMN in 2016, and was instrumental in developing a movie/book partnership between A+E Networks and Harlequin.

Prior to LMN, Fleury held senior positions at A&E Network, where she developed and executive produced many of the network’s top-rated series including global hit franchise “The First 48” (still going strong after 13 years), Emmy-nominated “Beyond Scared Straight,” 2-time Emmy-nominated “Cold Case Files” (including the new 2017 reboot), “Parking Wars,” “Manhunters: Fugitive Task Force,” “I Survived…”, “Parole Board” and many more.

Source: A+E Networks