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Pay-TV,OTT

Video Recommendations In Asia

Pay-TV viewers in many Asian markets are awash in content from new channels and multiscreen services.

The challenge for pay-TV operators is to curate and suggest relevant content across linear channels as well as on-demand and increasingly OTT services.

Should operators succeed, this could increase customer stickiness, as well as potentially boost revenues through upgrades and transactional sales.

Eddie Young, Chairman & CEO of ThinkAnalytics, a global provider of the most widely deployed personalized content recommendations engine in the market, shares his views about the challenges and opportunities of building recommendation for Asian audiences.

Video 4:28

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