Sign In
MPA I.D.
Password
China,Media Planning,Growth Markets

Media Inflation Shifts Spend In China

R3, a firm offering agency management services, has released the results of its latest survey on net media rates in China. 

Marketers are combining emerging and mainstream channels, as double-digit media inflation fosters a diverse media ecosystem.

We highlight some key trends.

Video: 1:17

Comments
Please sign in to leave comment or reply